In recent years, social media platforms like TikTok have sparked a wave of trends that challenge consumers to rethink their habits and make more mindful choices. One such trend gaining momentum is the “Project Pan”, a beauty challenge that encourages participants to finish their existing products before purchasing new ones.
What is “Project Pan”?
The “Project Pan” challenge has gained significant popularity within the beauty community, particularly on TikTok, where beauty enthusiasts and influencers showcase their progress. The name “Project Pan” comes from the idea of hitting the bottom of a product container, such as a makeup palette or a bottle of skincare. When a product is used up to the point where the metal pan beneath is visible, it’s considered “finished,” signaling that the user has completed the challenge for that product.
The goal is simple: finish the products you already have before buying replacements. Many participants begin by organizing their beauty collections, identifying products that are partially used or expired, and creating a plan to use them up. The idea is not to buy new items until all the old ones are gone.
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Why ‘Project Pan’ is Worth Trying
“Project Pan” helps you take control of your beauty routine and make more thoughtful decisions about what you buy. By using up what you already have, you avoid buying unnecessary new products and realize just how much stuff you already own.
It also helps you save money. By focusing on finishing your current products, you’re less likely to make impulse purchases, which means you can spend less while being more mindful of your consumption.
@aquaris_vibes Sorry this is posted late I got knocked out by an illness 😭 #makeup #projectpan #projectpan2026 #projectpanning ♬ original sound – ✨✨
How to Start “Project Pan”
To begin your “Project Pan” journey, start by reviewing your beauty collection and identifying products that are partially used or about to expire. This gives you a clear idea of what you already have and what needs to be finished before purchasing anything new.
Next, set realistic goals based on how frequently you use each product, whether it’s makeup, skincare, or haircare. Track your progress by documenting your usage with photos or videos, and resist the urge to buy new products until you’ve used up what you already own.
