The Dubai-style chocolate craze had its moment. But that chapter may be closing sooner than expected. A new kind of treat is taking the spotlight in 2026, and this one comes with a whole different vibe. Say hello to Tokyo Style, a bold and colorful chocolate that mixes Japanese ingredients with a modern twist.
Matcha and Strawberry: An Odd Couple or The Perfect Match?
At first glance, it’s not your average chocolate bar. The inside is bright green, packed with matcha powder, the finely ground Japanese tea that’s been popping up in lattes and desserts all over social media. On the outside, it’s coated in a soft pink strawberry-flavored chocolate, creating a color combo that’s hard to ignore. It’s the kind of product made for camera rolls and group chats.
But taste-wise, it’s not just a gimmick. Matcha brings a slightly bitter, grassy flavor, while the strawberry chocolate softens the edge with something fruitier and more familiar. The result? A balanced, layered experience that feels fresh, not heavy. It’s for those who are into matcha already, but also for anyone curious enough to try something different from the usual milk or dark chocolate options.
It’s clearly designed for a younger crowd: people who hang out in cafés that serve matcha lattes, who like aesthetic packaging, and who want a snack that’s as interesting as it is tasty.
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Not Everywhere, and That’s Part of the Appeal
This chocolate bar won’t be sold in supermarkets. Lindt has chosen to make it available exclusively at its boutique in Opéra (Paris). That decision instantly gives it status: limited edition, hard to get, and totally share-worthy.
The place selling it feels more like a lifestyle boutique than your average candy shop. The space is minimal, stylish, and carefully designed. Displayed more like a designer item than a treat, it invites attention. It’s not something you grab and go; it’s something you talk about, share, and maybe even show off. It perfectly fits today’s craving for rare, exclusive finds that feel personal and made for the moment.
